Date : 7 februari 2012
Pullman has chosen to work with Afterlight for the presentation of their new Pullman Hotel Cocagne in Eindhoven. The projection was on show for two nights and was part of a special launch event for the top executives of Pullman hotels and their business associates.
The mayor of Eindhoven entertained the audience with a captivating speech and with the press of a button he launched the event. We took great inspiration from the architecture of the building. Taking the construction, shape and the interior of the hotel and transforming it into a story that builds up to a climax of champagne and fireworks festivities that covered the whole facade of the building.
The evening ended with a great buffet and party in Pullman’s brand new restaurant of the hotel. Pullman did what they do best, taking care of a great experience for their customers.